Sans Other Esba 7 is a very bold, very wide, medium contrast, upright, tall x-height font.
Keywords: game ui, posters, titles, logos, headlines, 8-bit, arcade, techno, industrial, retro, retro computing, digital display, impact, ui labeling, pixelated, blocky, modular, geometric, square-cut.
A heavy, modular sans built from hard-edged rectangular strokes and squared counters. Corners are consistently right-angled with stepped notches and inset cutouts that suggest a grid-based construction, giving the shapes a pixel-like rhythm even at larger sizes. Proportions lean broad and compact, with tight apertures, chunky joins, and simplified curves rendered as orthogonal segments. The lowercase mirrors the uppercase’s geometric logic, with minimal differentiation and a sturdy, monoline feel throughout.
Well-suited to display applications where a bold, digital voice is desired—game menus, arcade-inspired branding, tech event posters, album art, and punchy section headings. It works best in short phrases, labels, and interface callouts where its blocky geometry can remain crisp and intentional.
The font reads as distinctly digital and game-adjacent, evoking early computer graphics, arcade cabinets, and hardware interfaces. Its assertive, mechanical forms convey a no-nonsense, futuristic tone with a playful retro edge.
The design appears intended to translate a grid/pixel construction into a polished display face, prioritizing impact and a retro-computing aesthetic over conventional text smoothness. Its consistent rectangular logic suggests a focus on strong silhouettes, easy recognition in bold settings, and a distinctive, game-like texture.
Numerals and key letters emphasize squared counters and angular terminals, producing strong texture and high impact in headlines. The dense black shapes and narrow internal spaces can begin to fill in at smaller sizes, so it benefits from generous sizing and spacing in continuous text.