Sans Normal Adbap 3 is a regular weight, wide, low contrast, italic, normal x-height font.
Keywords: branding, headlines, ui, signage, marketing, modern, friendly, energetic, sporty, approachable, clarity, neutrality, readability, contemporary, geometric, rounded, clean, open.
The design is a clean sans with a consistent, low-contrast stroke and a noticeable rightward slant across both cases. Forms lean on round, elliptical geometry, producing broad bowls and smooth joins, while terminals appear clean and unornamented. Proportions are generously spaced and fairly extended, with open counters and simplified construction that keeps the silhouette crisp at display sizes and steady in text.
It performs well for branding and UI contexts that want a clean sans with a dynamic slant, such as app headers, product marketing, and editorial callouts. The wide, open construction also supports legible signage, packaging, and short-to-medium text blocks where a friendly modern tone is desired. It’s particularly effective for display and emphasis roles where italic is meant to carry the primary voice.
This typeface reads as modern and approachable, with an energetic forward slant that adds motion without feeling overly expressive. Its smooth curves and open shapes give it a friendly, contemporary tone suited to clear communication. Overall it feels neutral-to-warm, with a slightly sporty, upbeat cadence.
The font appears designed to provide a straightforward, contemporary sans voice while adding emphasis through a consistent italic angle. Its rounded geometry and open counters suggest an intention toward clear, low-friction reading, paired with a subtle sense of motion for headlines and highlighted text.
Uppercase forms show broad, rounded curves (notably in C/G/O/Q) and a simple, stable rhythm, while the lowercase maintains clear, open counters and a consistent slanted texture. Numerals appear clean and straightforward, matching the same smooth, rounded construction and forward-leaning stance as the letters.