Sans Normal Ifber 7 is a bold, normal width, low contrast, italic, normal x-height font.
Keywords: branding, packaging, posters, headlines, social media, friendly, casual, playful, warm, approachable, informality, warmth, readability, personality, energy, rounded, soft terminals, tapered ends, smooth curves, informal rhythm.
The design is a rounded sans with a consistent rightward slant and smooth, brush-like stroke endings. Curves are soft and full, corners are generally rounded, and terminals tend to taper subtly, giving the text a fluid, handwritten-adjacent rhythm without becoming script. Proportions are compact and lively, with open counters and simple construction that stays clear at display and short-text sizes.
It works well for branding in friendly categories, packaging, café/food signage, children’s or family-oriented materials, and social media graphics. The style also suits headlines, short paragraphs, posters, and pull quotes where a relaxed, personable voice is desired; for long-form body text, it is best used with generous size and spacing.
This font projects a friendly, informal tone with a quick, conversational feel. The rounded forms and steady slant read as approachable and upbeat rather than formal or technical, making it well-suited to lighthearted communication.
The letterforms appear designed to add personality and warmth while remaining broadly legible. The consistent slant and rounded geometry suggest an intention to evoke a natural, human touch in settings where a strict, engineered look would feel too rigid.
Capitals are broad and stable with simplified shapes, while lowercase forms lean more animated, reinforcing an informal texture in continuous text. Numerals follow the same rounded, slightly tapered treatment, keeping the overall voice consistent across alphanumerics.