Sans Normal Doboz 2 is a light, normal width, low contrast, upright, normal x-height font visually similar to 'Brutalista' by Latinotype (names referenced only for comparison).
Keywords: ui text, branding, editorial, signage, presentations, modern, clean, friendly, neutral, techy, versatility, clarity, modernity, legibility, simplicity, rounded, monoline, open counters, generous spacing, geometric.
A monoline sans with clean, geometric construction and softly rounded curves. Round letters are close to circular, with open apertures and uncomplicated joins that keep forms clear. Strokes end in straight, unbracketed terminals; diagonals (A, V, W, X, Y) are crisp and even. Proportions feel balanced with a moderate x-height, tall ascenders, and rounded bowls on b, d, p, and q; the lowercase g is single-storey, reinforcing a simplified, contemporary structure. Numerals are straightforward and legible, with an oval 0 and an open, curved 2 and 3.
Well-suited to UI and product text where neutral, efficient letterforms are needed, and it also scales cleanly for headings, presentations, and wayfinding-style signage. The geometric softness makes it a good fit for modern branding systems that want clarity without sharp severity.
The overall tone is modern and unobtrusive, with a friendly clarity that reads as contemporary and functional. Its rounded geometry adds approachability while maintaining a crisp, technical neatness suited to interface and informational settings.
The font appears designed to provide a versatile, contemporary sans with geometric roundness and consistent stroke behavior, prioritizing legibility and a calm visual presence across both display and text sizes.
The design maintains consistent rhythm across uppercase and lowercase, with smooth curves and stable verticals that avoid calligraphic stress. Counters in letters like a, e, and s stay open, supporting readability in paragraph settings, while uppercase forms remain clean enough for headings and signage.