Sans Normal Dogon 4 is a light, very wide, low contrast, upright, normal x-height font.
Keywords: ui design, signage, headlines, posters, brand identity, clean, modern, airy, neutral, technical, clarity, modernity, neutrality, simplicity, systematic design, geometric, rounded, open, monoline, crisp.
A clean geometric sans with rounded bowls and a consistently even stroke. Curves are drawn with smooth, near-circular geometry, while joins and terminals stay crisp and unembellished. Proportions feel expansive, with generous internal counters and wide letterforms that create a calm, open rhythm in text. The lowercase shows simple, single-storey forms and straightforward construction, while figures follow the same rounded, monoline logic for a cohesive texture.
Well suited to interface typography and wayfinding where clear, open shapes aid quick recognition. The wide proportions also make it effective for headlines, posters, and brand wordmarks that want a spacious, contemporary presence. In longer text it maintains an even, readable color when given adequate measure and line spacing.
The overall tone is modern and restrained, projecting clarity and neutrality rather than personality-driven quirks. Its open shapes and steady rhythm give it an airy, contemporary feel that reads as calm, orderly, and slightly technical.
The design appears intended to deliver a straightforward geometric sans voice with maximum clarity: open counters, smooth curves, and a stable monoline structure. It prioritizes a contemporary, minimal look that stays neutral across a range of digital and print contexts.
Spacing appears comfortable and even, helping the wide forms avoid feeling cramped. Round characters like O/C/G and the numerals emphasize smooth curvature, while diagonals (V/W/X/Y) remain clean and sharp, reinforcing a precise, engineered impression.