Sans Normal Tomir 3 is a very bold, wide, high contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, packaging, pull quotes, confident, friendly, retro, punchy, sturdy, impact, display, warmth, distinctiveness, editorial, bracketed slabs, soft curves, rounded terminals, ball terminals, ink-trap feel.
A heavy, display-oriented face with broad proportions and a compact, even rhythm. Strokes show pronounced contrast: thick verticals and main stems paired with noticeably thinner joins and interior curves. The forms are largely smooth and rounded, but they’re anchored by squared shoulders and flattened horizontals, creating a sturdy silhouette. Several letters feature small bracket-like feet and subtle ball/teardrop terminals (notably in lowercase), giving the design a sculpted, slightly engraved feel. Counters are generous for the weight, and the overall texture reads dark but organized rather than noisy.
Best suited to headlines and short bursts of text where weight and character are an asset—posters, brand marks, packaging, and editorial pull quotes. It can work for brief subheads at larger sizes, but the dense weight and contrast make it less ideal for extended reading at small sizes.
The font feels bold and personable, blending a contemporary punch with a hint of vintage signage and editorial display type. Its rounded details soften the heaviness, while the strong contrast and broad stance communicate confidence and emphasis.
The design appears intended to deliver maximum impact with a friendly, approachable voice—combining robust, wide forms with contrast and curated terminal details to stand out in display settings while retaining clear letter shapes.
Lowercase has a distinctly characterful palette (single-storey a and g, pronounced ear/terminal details, and a crisp, compact t), while capitals remain more restrained and monumental. Numerals follow the same strong-contrast logic with rounded curves and solid, poster-ready presence.