Slab Square Sama 2 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Vigor DT' by DTP Types, 'FS Silas Slab' by Fontsmith, 'Brix Slab' by HVD Fonts, 'Multiple' by Latinotype, 'Abiding' by Suomi, 'Rahere Informal' and 'Rahere Slab' by ULGA Type, 'Paul Slab Soft' by artill, and 'Arventa Slab Pro' by preussTYPE (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, editorial, sturdy, confident, industrial, collegiate, impact, stability, legibility, heritage, bracketed, blocky, robust, compact, high-ink.
A robust slab serif with heavy strokes, broad rectangular serifs, and a largely uniform stroke weight. Serifs read as square and supportive, with slight bracketing that softens joins without losing a blocky silhouette. Counters are relatively tight, curves are full and controlled, and terminals tend toward flat, squared-off finishes. The lowercase shows a compact, workmanlike rhythm with sturdy verticals and short extenders; numerals are similarly weighty and built for strong presence.
Best suited to headlines, subheads, posters, packaging, and brand marks that benefit from a strong, dependable slab-serif voice. It can also serve as an editorial accent face for pull quotes or section titles where weight and structure are desirable.
The overall tone is solid and authoritative, leaning toward a utilitarian, no-nonsense character. Its dense color and square-shouldered details suggest a practical, industrial confidence with a hint of traditional editorial gravitas.
The design appears intended to deliver maximum impact and clarity through sturdy slab serifs, compact proportions, and consistent stroke weight, creating a dependable reading rhythm with clear display authority.
In text, the font produces a dark, even typographic color and a firm baseline. The bold serifs and compact apertures help it hold shape at display sizes, while the relatively restrained contrast keeps the texture consistent across lines.