Sans Normal Afbab 14 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Aspira', 'Innova', and 'Neutro' by Durotype and 'Matt' by Fontfabric (names referenced only for comparison).
Keywords: branding, headlines, ui labels, posters, packaging, modern, friendly, dynamic, clean, approachable, emphasis, modernization, approachability, clarity, motion, geometric, oblique, rounded, open counters, smooth curves.
A smooth oblique sans with rounded, geometric construction and consistently low stroke modulation. Letterforms favor broad curves and open apertures, with clean terminals and minimal internal detail. The slant is steady across capitals, lowercase, and figures, producing a forward-leaning rhythm without becoming calligraphic. Numerals are clear and contemporary, matching the same rounded, slightly condensed-to-normal proportions and even color.
Well-suited to branding and display applications where a modern italic voice is needed—logos, headlines, posters, and packaging. It can also work for short UI labels and marketing copy where clarity is important but a sense of motion and emphasis is desirable.
The overall tone is modern and upbeat, combining a technical cleanliness with a friendly softness. Its steady slant adds motion and emphasis, giving text an energetic, contemporary feel while remaining easy to read.
Designed to deliver a clean, contemporary oblique sans that reads confidently at display sizes while staying legible in short paragraphs. The rounded geometry and open counters suggest an intention to balance efficiency with warmth and approachability.
Round forms like O/C/G read as smooth ellipses, and bowls in letters such as a, b, p, and q feel full and stable. The lowercase shows single-storey shapes where expected (notably a), reinforcing a casual, contemporary voice while keeping spacing and rhythm controlled.