Slab Rounded Efma 13 is a very light, normal width, low contrast, upright, normal x-height font.
Keywords: book text, editorial, branding, packaging, invitations, classic, bookish, gentle, refined, friendly, readability, warmth, classic tone, versatility, approachability, bracketed, rounded, soft, crisp, airy.
A lightly drawn serif with rounded, slab-like terminals and soft bracket transitions into the stems. Stroke weight stays even and calm, with a tidy rhythm and open counters that keep the texture airy. The uppercase is restrained and traditional, while the lowercase shows subtle humanist modulation in the curves and joins; details like the two-storey “g” and looped “q” add a literary feel. Numerals are simple and legible, with gentle curves and modest, stable proportions.
Works well for editorial typography, book and long-form settings where a gentle serif texture is desired, and for branding or packaging that needs a classic voice without looking severe. It can also suit invitations and display copy where its rounded slab details can be appreciated at larger sizes.
The overall tone is classic and bookish, but softened by rounded serifs and smooth curves that make it feel approachable. It suggests quiet refinement rather than sharp formality, balancing traditional letterforms with a friendly, contemporary polish.
Likely designed to deliver a traditional serif reading experience with softened, rounded slab terminals for warmth and approachability. The intent appears to be a balanced, versatile text face that maintains clarity while adding a distinctive, gentle personality through its terminal shaping.
Serifs read as rounded slabs rather than sharp wedges, giving a slightly cushioned finish at line ends and terminals. Spacing appears comfortable in text, producing an even, calm paragraph color at larger reading sizes.