Slab Square Sudev 3 is a bold, wide, low contrast, italic, normal x-height font visually similar to 'Gimbal Egyptian' by AVP, 'Shandon Slab' by Hoftype, and 'Kheops' by Tipo Pèpel (names referenced only for comparison).
Keywords: headlines, posters, packaging, sports branding, editorial decks, assertive, retro, editorial, sporty, industrial, impact, momentum, ruggedness, display clarity, slab serif, bracketed slabs, square terminals, robust, compact joins.
A sturdy italic slab-serif with broad proportions, heavy strokes, and minimal contrast. Serifs are blocky and square-ended, often slightly bracketed into the stems, giving a solid, engineered feel. The italic slant is consistent across caps, lowercase, and figures, with wide counters and a steady rhythm that keeps text color even at larger sizes. Numerals and capitals read particularly strong, with flat terminals and confident curves that avoid delicate detailing.
Best suited to punchy headlines, deck copy, and pull quotes where its dense color and slab details can do the work. It also fits packaging, labels, and signage that benefit from a rugged, vintage-leaning italic. In longer passages, it will be most comfortable at larger sizes with generous spacing.
The tone is bold and workmanlike, with a distinctly retro, print-forward voice. Its forward-leaning stance adds momentum and urgency, suggesting headlines that want to feel active and decisive rather than refined or quiet.
The design appears intended to combine the authority of a slab-serif with the energy of an italic, producing a compact, impact-oriented voice for display typography. Its square terminals and robust joins prioritize presence, consistency, and bold reproduction in print-like contexts.
The design balances rounded bowls with squared-off serif geometry, creating a clear contrast between soft interior shapes and hard outer edges. In paragraphs, the overall texture stays dark and consistent, making it feel more like a display text face than a light reading serif.