Sans Normal Udlin 3 is a bold, normal width, high contrast, upright, normal x-height font visually similar to 'Griggs' and 'Griggs Sans' by Seniors Studio and 'Cabrito Contrast' by insigne (names referenced only for comparison).
Keywords: headlines, editorial, packaging, posters, branding, assertive, refined, formal, modern-classic, impact, authority, refinement, editorial clarity, bracketed, crisp, sculpted, ink-trap light.
A heavy, high-contrast text face with crisp, tapered joins and subtly bracketed terminals that give the strokes a sculpted, carved feel. Curves are smooth and relatively round, while straight strokes stay firm and vertical, producing a steady, upright rhythm. The lowercase shows clear two-storey forms (notably a and g), compact bowls, and tight apertures that read dense at display sizes. Figures are similarly weighty and curvilinear, with pronounced thick–thin transitions and strong vertical stress, matching the caps’ solid presence.
Best suited for headlines, subheads, and editorial typography where strong typographic color and crisp modeling are desirable. It can work well for branding and packaging that needs a premium, authoritative voice, and for posters or promotional graphics where dense, high-contrast letterforms add impact.
The overall tone is editorial and authoritative, balancing a polished, traditional seriousness with a contemporary sharpness. It feels suited to confident statements—more formal than playful—while still maintaining a clean, modern finish in its curves and spacing.
The design appears intended to deliver a sturdy, high-impact reading experience with refined detailing—combining bold presence with shaped terminals and controlled contrast to feel both classic and current.
In running text the face creates dark, even color with prominent verticals and clear letter differentiation, aided by distinct shapes like the hooked j, the compact e, and the strongly modeled g. The contrast and tight interior spaces make it especially striking in larger sizes, where the tapered joins and bracketed endings are most noticeable.