Sans Superellipse Ugmih 2 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'DIN Next' and 'DIN Next Cyrillic' by Monotype; 'Geometris', 'Geometris Round', 'Katerina', and 'Katerina P Rounded' by NicolassFonts; and 'Germalt' by Typesketchbook (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, punchy, friendly, retro, confident, impact, speed, approachability, modern-retro, rounded, compact, slanted, chunky, soft-cornered.
A heavy, forward-slanted sans with soft-cornered, rounded-rectangle construction and broadly squared curves. Strokes are thick and even, with little visible modulation, producing solid counters and strong silhouettes. The design feels compact and sturdy, with rounded terminals and simplified joins that keep shapes clean at display sizes. Numerals and capitals appear robust and tightly built, while lowercase forms maintain a consistent, blocky rhythm with ample internal rounding.
Best suited for bold headlines, branding marks, packaging callouts, and sports or entertainment graphics where a compact, energetic voice is needed. It can work well for short to medium display text, especially when you want a strong, rounded, contemporary-retro look.
The overall tone is energetic and assertive, with a sporty, poster-like presence. Rounded geometry softens the mass, giving it an approachable, friendly character despite the strong weight. The italic slant adds motion and urgency, suggesting speed and momentum.
Likely designed to deliver maximum impact with a fast, dynamic feel while maintaining friendly, rounded shapes. The goal appears to be a sturdy display sans that reads as modern and athletic, with simplified geometry that holds up well at large sizes.
The letterforms lean toward squared rounds rather than true circles, giving bowls and shoulders a superelliptical feel. Apertures are generally modest, emphasizing impact over delicacy, and the dense color creates high visual presence in short lines and headlines.