Sans Normal Wekub 3 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Whitney' by Hoefler & Co., 'Sebino Soft' by Nine Font, and 'Merge Pro' by Philatype (names referenced only for comparison).
Keywords: headlines, posters, packaging, kids, branding, playful, friendly, chunky, retro, comic, approachability, impact, playfulness, legibility, rounded, soft, bouncy, informal, bulbous.
A heavy, rounded sans with generously inflated strokes and smooth, blunted terminals. The forms lean on broad curves and slightly flattened joins, producing a soft, cushiony silhouette and an uneven, hand-shaped rhythm. Counters are compact but kept open enough for clarity, while letterfit is comfortable and spacing reads lively rather than rigid. Numerals and punctuation match the same puffy geometry, with simple, sturdy shapes intended to hold up at display sizes.
Best suited to headlines, posters, packaging, and identity work where a bold, friendly voice is needed. It performs well for short to medium display copy, playful branding, and attention-grabbing callouts, and can also support readable signage when set with ample spacing.
The overall tone is warm and approachable, with a humorous, cartoon-adjacent energy. Its bouncy rhythm and softened structure feel casual and inviting, suggesting a retro pop sensibility without becoming overly decorative. It communicates friendliness and confidence more than precision or restraint.
The design appears intended to deliver maximum impact with a soft, approachable demeanor. By combining thick, rounded construction with a slightly irregular, buoyant rhythm, it aims to feel energetic and personable—optimized for expressive display typography rather than formal text settings.
Uppercase letters are broad and emphatic, while lowercase maintains strong presence with rounded shoulders and single-story forms where expected (notably the a and g). The design favors smooth continuity over sharp articulation, so word shapes feel bold and cohesive, especially in short bursts of text.