Sans Other Amref 11 is a very bold, narrow, low contrast, upright, normal x-height font.
Keywords: posters, headlines, packaging, kids branding, logos, playful, cartoonish, quirky, hand-cut, retro, attention-grabbing, handmade feel, friendly tone, retro display, bouncy, chunky, irregular, rounded, punchy.
A heavy, compact sans with chunky strokes and a deliberately uneven, hand-made silhouette. Curves are broadly rounded while many stems and diagonals show subtle bends and taper-like shaping, creating a slightly wobbly rhythm across words. Counters are tight and simplified, and joins often feel softly blunted rather than mechanically crisp. The overall texture is dense and dark, with small inconsistencies in width and alignment that read as intentional, giving the face a lively, cut-paper look in both capitals and lowercase.
Best suited for display typography where personality is the priority: posters, event flyers, playful brand identities, product packaging, and logo lockups. It also works well for short UI labels or social graphics when you want a bold, friendly voice without relying on illustration.
The font projects a friendly, mischievous energy—more comic and informal than corporate. Its bouncy irregularity and soft corners suggest handmade signage, kids’ media, or playful packaging, with a retro poster vibe rather than a contemporary tech tone.
The design appears intended to emulate a handmade, cut-out or brush-block feel while maintaining clear sans letterforms. Its controlled irregularities add charm and motion, aiming for instant attention and a lighthearted, approachable presence in bold display settings.
In the samples, the irregular widths and slight tilts between letters create a dynamic word shape that stands out at display sizes. The numerals share the same chunky, simplified construction, keeping the set cohesive for headlines and short bursts of text.