Slab Square Irdo 13 is a bold, wide, medium contrast, italic, normal x-height font visually similar to 'FF Milo Serif' by FontFont, 'Mundo Serif' by Monotype, and 'Quercus 10' by Storm Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sports, assertive, editorial, retro, sporty, industrial, emphasis, impact, headline, heritage, slab serif, bracketed slabs, heavy serifs, angled stress, compact counters.
A heavy, right-leaning slab serif with broad proportions and sturdy, block-like serifs. Strokes are robust with noticeable but controlled contrast, and the joins and terminals stay crisp and squared-off, giving letters a strong, engineered feel. The italic construction reads as a true slanted design rather than a simple oblique, with energetic diagonals, tight internal spaces, and a rhythmic, forward-driving texture in text. Numerals and caps maintain the same weighty, confident stance, with wide set widths and clear, high-impact silhouettes.
Best suited for headlines, subheads, and display typography where the heavy slabs and italic momentum can carry the message. It also works well for branding and packaging that want a confident, heritage-leaning impact, and for sports or promotional graphics that benefit from a forceful, forward-leaning voice.
The overall tone is bold and punchy, combining a classic editorial italic flavor with a more rugged, workmanlike slab presence. It suggests speed and emphasis without feeling delicate, producing a confident, slightly retro voice suited to attention-grabbing messaging.
The design appears intended to deliver high-impact emphasis: a bold italic slab that stays readable while projecting strength, speed, and a slightly vintage editorial character. Its wide proportions and squared slab details prioritize presence and clarity in display settings over quiet neutrality.
In longer lines, the dense color and wide footprints create a strong typographic “wall” that benefits from generous leading and careful tracking. The italic angle and prominent slabs make it especially effective for short bursts of text where emphasis and personality matter most.