Slab Contrasted Ugma 2 is a bold, wide, medium contrast, upright, normal x-height font visually similar to 'Alianza' by Corradine Fonts; 'Amasis', 'Amasis eText', 'Polyphonic', and 'Prelo Slab Pro' by Monotype; 'LFT Etica Sheriff' by TypeTogether; and 'Typewriter' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, sturdy, editorial, confident, classic, authoritative, impact, stability, heritage feel, display clarity, print presence, slab serif, bracketed, blocky, robust, high-ink.
A heavy slab-serif design with broad proportions, compact apertures, and a pronounced, blocky footprint. Serifs are thick and largely rectangular with gentle bracketing, giving joins a firm, chiseled feel rather than razor-sharp transitions. Stroke contrast is noticeable but controlled: verticals read strong and steady, while curves and horizontal elements thin slightly to keep counters open at display sizes. The lowercase shows a traditional, sturdy construction with substantial stems and rounded bowls, and figures match the overall weight with large, stable forms.
Best suited for headlines, display copy, and situations where you want a strong, classic slab presence—posters, editorial openers, packaging, and bold branding systems. It can also work for short bursts of text (pull quotes, section headers) where high impact and a solid typographic color are desired.
The overall tone is assertive and dependable, combining a classic print sensibility with an unmistakably bold, attention-grabbing presence. It feels practical and grounded—more newspaper and signage than delicate book text—while still carrying a familiar, heritage-leaning voice.
The design appears intended to deliver a traditional slab-serif voice with modern punch: strong stems, substantial slabs, and wide, confident letterforms that hold up in high-contrast printing and attention-driven layouts. It prioritizes impact and stability over delicacy, aiming for a dependable, workhorse display texture.
In running text, the dense color and tight interior spaces create a strong typographic texture that favors short lines and larger sizes. Round letters (like O/C) appear generously wide, while straight-sided forms maintain a strong rectangular rhythm, reinforcing a sturdy, poster-ready personality.