Sans Superellipse Upju 2 is a very bold, very wide, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, logos, gaming, ui labels, futuristic, tech, industrial, game ui, mechanical, sci‑fi styling, industrial labeling, display impact, brand voice, squared, rounded corners, stencil-like, incised counters, blocky.
A heavy, rounded-rectangle sans with superelliptical bowls and broad, squared shoulders. Strokes are predominantly uniform, with corners softened into consistent radii and terminals cut flat or with small, angular notches that create a semi-stencil, segmented look. Counters tend toward rectangular apertures (notably in O/0 and D), and many letters use inset cuts or split bars (E, S, Z) that emphasize a machined, modular construction. Spacing and rhythm feel compact and dense, with strong horizontal presence and simplified, geometric lowercase forms.
Best suited for large-scale display use such as headlines, posters, logos, game titles, and UI labeling where its geometric silhouette and cut-in details can be appreciated. It can also work for short product names or tech branding, but the dense construction and segmented strokes may feel heavy for long passages of small text.
The overall tone is distinctly futuristic and engineered, evoking sci‑fi interfaces, industrial labeling, and arcade-era display typography. Its sharp cut-ins and rounded-square geometry read as purposeful and technical rather than friendly, projecting speed, strength, and a slightly militaristic precision.
The design appears intended to deliver a bold, machine-made voice by combining rounded-square forms with strategic notches and split strokes, creating a modular, industrial texture. It prioritizes distinctive silhouettes and a cohesive sci‑fi system feel over conventional text neutrality.
Several glyphs feature deliberate breaks or internal cutaways that reduce pure solid mass and add a ‘panel’ or ‘slot’ motif, which becomes more pronounced in text settings. Numerals follow the same rounded-rectangular logic (0 with a rectangular counter; 2/3/5 with segmented mid-strokes), reinforcing a consistent, system-like aesthetic.