Script Esdov 2 is a regular weight, narrow, low contrast, italic, normal x-height font.
Keywords: branding, packaging, headlines, quotes, social media, friendly, casual, retro, cheerful, approachable, handwritten warmth, casual elegance, brand personality, quick readability, brushy, rounded, smooth, bouncy, informal.
A slanted, brush-pen styled script with rounded terminals and a smooth, continuous stroke feel. Letterforms are compact and slightly condensed, with modest, consistent stroke modulation and soft curves throughout. The capitals read like simplified handwritten initials with gentle entry/exit strokes, while the lowercase maintains a steady rhythm with occasional connections and looped forms (notably in letters like g, j, y, and z). Numerals match the hand-drawn tone, using rounded shapes and a cohesive forward-leaning posture.
Well-suited for short to medium-length display text where a friendly handwritten voice is desired—brand marks, packaging callouts, cafe/retail signage, pull quotes, invitations, and social media graphics. It can also work for emphasized subheads or nameplates when paired with a neutral text face.
The overall tone feels warm and personable, like quick but practiced handwriting. Its bouncy curves and smooth joins give it a relaxed, upbeat character that can read as lightly nostalgic without becoming ornate or overly formal.
Designed to capture the look of confident brush handwriting—smooth, quick, and readable—while staying controlled enough for repeated use in branding and display typography.
Spacing and stroke endings appear intentionally softened, helping the font stay legible while retaining a natural, penned texture. The italic angle is consistent across caps, lowercase, and figures, supporting a unified flow in longer lines of text.