Sans Normal Efgig 7 is a light, normal width, low contrast, italic, normal x-height font.
Keywords: ui text, editorial, branding, presentations, captions, modern, clean, friendly, airy, neutral, readability, contemporary tone, soft neutrality, everyday utility, monoline, rounded, humanist, open apertures, soft terminals.
A clean, slanted sans with monoline strokes and gently rounded curves. Letterforms are built from broad circular/elliptical geometry, with open apertures and smooth joins that keep counters spacious. Terminals are mostly soft and subtly tapered by the slant rather than by contrast, and spacing feels even and relaxed for continuous reading. The lowercase shows a single-storey a and g, a simple r, and a compact t with a modest crossbar, reinforcing an uncomplicated, contemporary construction.
Well-suited to user interfaces, product text, and settings where a clean slanted sans is needed for emphasis without heaviness. It also works for editorial pull quotes, presentation typography, and contemporary branding systems that want a friendly, legible voice.
The overall tone is modern and approachable, with a calm, understated rhythm. Its soft curves and open shapes read as friendly and unobtrusive, making it feel neutral and practical rather than expressive or decorative.
The design appears intended as a versatile italic companion (or standalone slanted sans) that prioritizes readability and a smooth, modern texture. Its rounded geometry and open forms suggest an aim for clarity at text sizes while maintaining a gentle, approachable personality.
The italic angle is consistent across caps, lowercase, and figures, giving lines a smooth forward motion without looking hurried. Rounded bowls (o, e, c) stay very regular, while diagonals (v, w, y) keep crispness, creating a balanced mix of softness and clarity. Numerals follow the same simple, open construction for a cohesive text-and-UI feel.