Slab Square Ablab 1 is a regular weight, wide, low contrast, upright, normal x-height font.
Keywords: posters, headlines, packaging, signage, logotypes, industrial, typewriter, retro, technical, sturdy, sturdiness, utility, retro tech, display impact, mechanical tone, squared, angular, chamfered, bracketless, blocky.
A squared, slab‑serif design with low stroke modulation and a sturdy, even color. Letterforms are built from straight segments and broad curves that are often chamfered, giving corners a clipped, octagonal feel (notably in C, G, O, and numerals like 0 and 8). Serifs are heavy and mostly unbracketed, with many terminals finishing in flat, rectangular ends; joins stay crisp and mechanical. Proportions lean broad with ample counters, and the rhythm reads slightly engineered rather than calligraphic, producing a compact, no-nonsense texture in paragraphs.
Well-suited for headlines and short text where a solid, mechanical voice is desired—posters, signage, labels, and packaging benefit from its sturdy slabs and squared silhouettes. It can also work for logotypes and branding that aims for a technical or vintage-industrial impression, especially when set with generous spacing.
The overall tone feels industrial and workmanlike, with a retro, machine-made character reminiscent of stamped lettering and early office/typewriter aesthetics. Its squared geometry and bold serifs project reliability and a utilitarian confidence, while the chamfered curves add a subtle technical flavor.
The design appears intended to deliver a robust slab-serif voice with squared construction and clipped curves, prioritizing a strong presence and an engineered, utilitarian rhythm over delicacy or high contrast refinement.
The mix of boxy slabs with clipped rounds creates a distinctive hybrid of rectangular structure and softened corners, which helps maintain clarity at display sizes while staying consistent across uppercase, lowercase, and numerals.