Sans Normal Kegad 5 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Myriad' by Adobe, 'Open Sans Soft' by Matteson Typographics, and 'Alber New' by moretype (names referenced only for comparison).
Keywords: headlines, posters, branding, sports, packaging, dynamic, sporty, assertive, modern, energetic, impact, motion, emphasis, display, slanted, compact, closed apertures, angular cuts, rounded corners.
A slanted sans with heavy, even strokes and a compact, forward-leaning stance. Letterforms combine broad curves with crisp, diagonal terminals, giving bowls and counters a slightly compressed, aerodynamic feel. Corners are subtly rounded while key joins and cuts stay sharp, producing a clean rhythm and strong silhouette. Uppercase shapes are sturdy and simplified; lowercase forms are similarly robust, with a single-storey a and g and generally tight apertures that keep the texture dense in text.
Best suited to short, high-impact settings such as headlines, posters, sports and event graphics, brand marks, and packaging where a strong slanted voice is desirable. It can work for brief callouts or UI labels, but its dense texture and tight apertures are most effective at larger sizes rather than extended body text.
The overall tone is fast, confident, and contemporary, with an industrial edge. Its forward slant and chunky construction suggest motion and urgency, creating an energetic voice suited to bold messaging rather than quiet reading.
The design appears intended to deliver a powerful italicized sans for attention-grabbing display typography, emphasizing speed and strength through diagonal terminals, compact proportions, and sturdy rounded forms.
Numerals and capitals read especially solid and display-oriented, with diagonally cut strokes reinforcing a sense of direction. In longer lines the dark color and relatively closed counters create a compact, high-impact texture that benefits from generous size and spacing.