Sans Normal Mivi 5 is a very bold, very wide, medium contrast, upright, normal x-height font visually similar to 'Mega' by Blaze Type, 'OL London' by Dennis Ortiz-Lopez, 'Rhode' by Font Bureau, 'Muller Next' by Fontfabric, and 'Roc Grotesk' by Kostic (names referenced only for comparison).
Keywords: headlines, posters, logos, packaging, titles, playful, chunky, retro, punchy, friendly, impact, approachability, distinctiveness, branding, soft corners, ink-trap hints, high impact, posterlike, bubbly.
A heavy, rounded sans with broad proportions and compact counters that create a strong, continuous silhouette. Curves are built from generous circular and elliptical forms, while joins and terminals stay blunt and sturdy, giving letters a carved, cutout feel. Several glyphs show small wedge-like notches and corner scoops (notably around S, G, and some lowercase), adding subtle texture and improving separation at tight internal spaces. The lowercase is sturdy and simplified, with a single-storey a and a round, prominent i/j dot that reads clearly at display sizes.
Best suited for display typography such as headlines, posters, event titles, product packaging, and logo wordmarks where maximum impact is desired. It also works well for short UI banners, stickers, and social graphics, especially when set with ample spacing and generous size.
The overall tone is bold and upbeat, with a slightly retro, toy-like friendliness. Its chunky shapes and soft geometry feel approachable and energetic rather than formal, lending a fun, attention-grabbing voice to short messages.
Likely designed to deliver high-impact display text with a friendly, rounded voice, balancing solid mass with small cut-in details to keep dense shapes from turning into flat blobs. The design emphasizes strong silhouettes, quick recognition, and a distinctive texture that stands out in branding and promotional contexts.
The extreme weight and tight internal apertures make it most comfortable at larger sizes, where the distinctive notches and rounded counters remain legible. Numerals follow the same inflated geometry, with strong presence and clear differentiation in the set.