Print Ruwi 2 is a bold, normal width, low contrast, italic, short x-height font.
Keywords: packaging, posters, social media, headlines, stickers, friendly, playful, casual, approachable, breezy, handmade feel, casual voice, friendly branding, youthful energy, informal emphasis, brushy, rounded, soft, bouncy, informal.
A slanted handwritten print with a brush-pen feel: thick, rounded strokes, smooth curves, and softened terminals that often taper slightly. Letterforms are loosely constructed and intentionally irregular, with a lively baseline and varied character widths that create an easy, conversational rhythm. Counters are generally open and shapes are simplified, producing clear silhouettes and a cohesive, hand-drawn texture in both uppercase and lowercase.
Well-suited for short to medium text where a human, upbeat voice is desired—such as packaging, café menus, event posters, greeting cards, classroom materials, and social graphics. It performs especially well in headlines, captions, and callouts where its handwritten texture can be a feature rather than a distraction.
The overall tone is warm, cheerful, and informal, like quick marker lettering on a note or casual sign. Its energetic slant and buoyant shapes give it a lighthearted personality that reads as personable rather than formal or technical.
Designed to emulate quick, confident brush handwriting in an unconnected print style, prioritizing friendliness and immediacy over strict geometric consistency. The goal appears to be a versatile informal voice that stays readable while still looking distinctly hand-made.
Uppercase forms are compact and friendly, while lowercase maintains simple, readable structures with noticeable handwritten quirks (single-story-style construction in places and rounded joins). Numerals match the same soft, drawn rhythm, with smooth curves and slightly varied proportions that keep the set cohesive in running text.