Print Ruka 10 is a very bold, narrow, low contrast, italic, short x-height font.
Keywords: headlines, posters, packaging, social media, menus, friendly, casual, playful, confident, handmade, handwritten feel, bold impact, quick brush, approachability, brushy, rounded, energetic, chunky, informal.
A heavy, brush-pen style italic with rounded terminals and softly tapered joins that suggest pressure-driven strokes. Letterforms are compact and slightly condensed, with a lively rightward slant and a bouncy baseline rhythm. Counters are generally small and partially closed in places, and the overall texture is dense and dark, with simplified, sturdy shapes that stay legible at display sizes. The lowercase is compact with short ascenders/descenders relative to the overall weight, while capitals are bold and prominent with a hand-drawn consistency rather than strict geometric repetition.
Best suited to short, attention-grabbing text where the thick brush texture and slanted motion can read as expressive rather than busy. It works well for posters, packaging callouts, café or food-related signage, social media graphics, and playful branding accents, especially in larger sizes or with generous line spacing.
The tone is upbeat and approachable, like quick marker lettering on a poster or menu board. Its bold, informal motion feels personable and energetic, leaning toward fun and friendly rather than refined or corporate.
The design appears intended to mimic bold, fast brush handwriting with a consistent slant and sturdy, simplified forms for impact. It prioritizes personality and immediacy over meticulous penmanship, aiming to deliver a friendly, handmade voice that stands out in display settings.
Spacing appears intentionally tight and compact, reinforcing a strong headline presence. Numerals are simple and rounded, matching the brush rhythm and maintaining the same energetic slant and weight distribution as the letters.