Sans Normal Nines 2 is a very bold, wide, medium contrast, upright, normal x-height font visually similar to 'RF Dewi' by Russian Fonts and 'NeoGram' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, confident, modern, punchy, playful, impact, approachability, clarity, modern branding, display emphasis, rounded, geometric, soft corners, chunky, high impact.
A heavy, rounded sans with broad proportions and compact internal counters that stay open enough for strong legibility at large sizes. Strokes are uniform and sturdy, with softly squared terminals and rounded joins that give curves a smooth, inflated feel. The overall rhythm is steady and blocky, balancing geometric circles (notably in O and rounded bowls) with straight-sided forms and slightly squared shoulders. Numerals match the letterforms in weight and width, reading as bold, simplified shapes built for impact.
Best suited to headlines and display settings where bold presence is needed—posters, brand wordmarks, packaging, and short messaging. It also works well for signage and large UI moments such as hero banners or section titles, where its rounded geometry stays clear and friendly.
The tone is upbeat and approachable, combining a contemporary geometric base with a cushioned, friendly softness. Its mass and width project confidence and immediacy, making it feel energetic and attention-grabbing rather than formal or delicate.
The design appears intended to deliver maximum visual impact with a warm, approachable voice. By pairing wide, geometric structure with softened terminals and generous curves, it aims for modern display versatility that reads clearly and feels inviting.
The sample text shows strong color on the page with tight apertures and short extenders, creating a dense, poster-like texture. Round letters like a, e, and o feel notably circular, while diagonals in V/W/X remain crisp and stable, reinforcing a clean, modern presence.