Sans Normal Luneh 4 is a very bold, very wide, low contrast, italic, tall x-height font visually similar to 'Miura' by DSType and 'FF Good' and 'FF Good Headline' by FontFont (names referenced only for comparison).
Keywords: headlines, posters, branding, sports, packaging, sporty, punchy, confident, energetic, contemporary, display impact, sense of speed, modern branding, attention grabbing, bold emphasis, rounded, oblique, compact apertures, ink-trap hints, soft corners.
A heavy, oblique sans with broad proportions and rounded, compact counters. Strokes stay essentially uniform, with smooth curve-to-stem joins and a slightly squared, engineered feel in diagonals and terminals. The lowercase shows a tall x-height with short ascenders/descenders, and the overall rhythm is dense and forward-leaning, aided by tight apertures and sturdy bowls. Numerals and capitals maintain the same robust, rounded construction, producing a consistent, high-impact texture in setting.
Well suited to short, high-impact applications such as headlines, posters, sports graphics, and bold brand moments where emphasis and motion are desirable. It can work for prominent UI banners or labels, but its dense counters and strong slant make it most effective when used in display sizes with ample spacing.
The tone reads assertive and kinetic, with an athletic slant that suggests speed and momentum. Its weight and width give it a confident, headline-driven voice that feels modern and promotional rather than delicate or formal.
The design appears intended as a modern display sans that combines a strong, wide stance with rounded geometry and an oblique posture to maximize impact and convey movement. The tall x-height and compact apertures suggest a focus on keeping lowercase sturdy and legible while maintaining a forceful, promotional presence.
At larger sizes the forms feel clean and muscular; in longer lines the dense internal spaces and strong slant create a compact, attention-grabbing grayscale. The roundness keeps the heaviness from feeling harsh, while the oblique angle adds urgency and motion.