Sans Normal Jalum 6 is a bold, very wide, low contrast, upright, normal x-height font visually similar to 'Gremlin' by Hazztype, 'Portland Grotesk' by QUADRAAT, 'Matrice' and 'Radiate Sans' by Studio Sun, and 'Kinetica' by Unio Creative Solutions (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, signage, modern, confident, clean, friendly, sporty, display impact, brand clarity, modern utility, approachable tone, rounded, geometric, soft corners, high aperture, large counters.
A heavy, generously proportioned sans with a wide stance and smooth, geometric drawing. Curves are built from broad circular forms with large open counters, while joins and terminals stay clean and mostly squared-off, giving the outlines a crisp, engineered feel. The overall rhythm is even and steady, with straightforward, highly legible shapes; diagonals and bowls remain sturdy at display sizes, and the figures follow the same wide, solid construction.
Best suited to display contexts such as headlines, branding marks, packaging, posters, and wayfinding where impact and quick readability are priorities. The wide proportions and large counters also make it useful for short UI labels or campaign typography when space allows.
The tone reads contemporary and assertive, combining a friendly roundness with a no-nonsense, utilitarian clarity. Its broad proportions and thick strokes create a confident, headline-forward presence that feels at home in modern branding and signage.
The design appears intended as an impact-driven geometric sans that stays approachable—delivering strong presence without ornamental complexity. Its construction suggests a focus on clarity, consistency, and contemporary versatility for commercial and editorial display use.
The set shows a consistent geometric logic across caps, lowercase, and numerals, with clear differentiation between similar shapes and ample internal whitespace that helps maintain readability as strokes get heavy. The forms favor openness over tight apertures, which supports quick recognition in short bursts of text.