Sans Superellipse Ubkiv 3 is a bold, narrow, low contrast, upright, normal x-height font visually similar to 'ATF Alternate Gothic' by ATF Collection (names referenced only for comparison).
Keywords: posters, headlines, signage, labels, packaging, industrial, utilitarian, retro, sturdy, compact, space saving, strong impact, practical clarity, retro tone, blocky, rounded corners, condensed, monoline, closed apertures.
A compact, monoline sans with rounded-rectangle construction and squared-off curves throughout. Strokes stay even and heavy, with tight counters and generally closed apertures that create a dense, ink-trap-free silhouette. Terminals tend to be flat and blunt, while bowls and shoulders are built from superelliptical arcs that read more boxy than circular. Proportions are condensed with short extenders and a steady vertical rhythm, giving text a strong, columnar texture at both display and larger paragraph sizes.
Well suited to headlines, posters, and branding that benefit from a dense, durable look. It can also work for signage, labels, and packaging where compact letterforms and a strong typographic color help information hold together at a glance.
The tone is practical and workmanlike, with a subtle retro-industrial flavor reminiscent of labeling, equipment marking, and no-nonsense signage. Its compact shapes and blunt endings feel direct and authoritative rather than delicate or expressive.
The design appears intended to deliver a tough, space-efficient sans for prominent display use, emphasizing compact width, sturdy strokes, and rounded-rectangular geometry for a distinctive but highly functional presence.
Round letters like O/C/G and numerals lean toward squarish geometry, and the overall spacing appears tight, reinforcing a dark, compact color on the page. The uppercase is particularly tall and narrow, while the lowercase maintains legibility through simple, sturdy forms rather than open apertures.