Serif Contrasted Ulbu 1 is a bold, wide, very high contrast, upright, normal x-height font visually similar to 'New Bodoni DT' by DTP Types and 'Surveyor' by Hoefler & Co. (names referenced only for comparison).
Keywords: headlines, magazines, posters, branding, packaging, editorial, luxury, dramatic, fashion, classic, display impact, editorial elegance, luxury tone, modern classic, hairline, vertical stress, sharp serifs, crisp, sculpted.
A high-contrast serif with emphatic thick verticals and razor-thin hairlines, producing a crisp, engraved look at display sizes. The serifs are sharp and clean with minimal bracketing, and many joins taper into needle-like terminals. Curves are smooth and tightly controlled, with a distinctly vertical stress in round letters and strong, flat-sided bowls where appropriate. Overall proportions feel generously set, with sturdy caps, compact counters in places, and an assertive rhythm that reads as formal and deliberate.
Best suited to headlines, magazine and lookbook typography, luxury branding, and packaging where crisp contrast can be showcased. It will also work for short subheads or pull quotes when given enough size and breathing room, and it pairs well with a quieter text face for body copy.
The font conveys a polished, high-end tone with a dramatic, fashion-forward edge. Its stark contrast and refined hairlines create an impression of elegance and authority, suggesting premium editorial design rather than casual or utilitarian typography.
The design appears intended as a modern display serif that amplifies classic high-contrast forms for impact. By combining strong verticals, hairline detailing, and sharp serif finishing, it aims to deliver a refined, editorial voice that stands out in large-scale typographic settings.
The lowercase includes several display-oriented details—such as a two-storey g with a pronounced ear and a tall, slender t—while figures show similarly stylized contrast, including distinctive curves in 2/3 and a more delicate construction in 4. In longer sample text, the heavy verticals dominate, so spacing and size choice will strongly influence color and readability.