Sans Normal Ebkol 3 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Compasso' by Plau (names referenced only for comparison).
Keywords: branding, editorial, user interfaces, headlines, packaging, modern, clean, dynamic, approachable, technical, contemporary clarity, built-in emphasis, versatile system, slanted, humanist, open apertures, rounded forms, crisp terminals.
A slanted sans with smooth, round bowls and gently tapered joins that keep stroke endings crisp rather than blunt. The forms are largely monolinear with subtle optical corrections, giving letters a clean rhythm and even color in text. Counters are open and fairly generous, while curves are built from circular/elliptical geometry that stays consistent across capitals, lowercase, and numerals. The overall spacing feels comfortable and readable, with a forward-leaning stance that adds motion without becoming calligraphic.
It suits branding and marketing systems that want a modern, energetic voice, and it works well for headlines and subheads where the slant can provide emphasis. The open shapes and even stroke weight also make it a solid option for UI labels, navigation, and general on-screen text where clarity and steady rhythm matter.
The font reads as contemporary and efficient, with a friendly clarity that avoids stiffness. Its italic angle adds momentum and a mildly expressive tone, making it feel energetic and modern rather than formal. Overall it suggests a practical, UI-adjacent sensibility with a light human touch.
The design appears intended to deliver a straightforward, contemporary sans with an italic-forward personality, balancing geometric roundness with practical readability. It aims for a clean, versatile texture in text while offering a built-in sense of motion for display and emphasis.
Capitals and lowercase share a cohesive geometric logic, and the numerals match the same rounded, streamlined construction for a unified texture in mixed content. The slant is consistent and controlled, supporting emphasis and hierarchy while maintaining legibility in longer lines.