Sans Superellipse Olruf 3 is a bold, narrow, low contrast, upright, normal x-height font visually similar to 'Cord Nuvo' by Designova, 'Redgar' by Graphite, 'Posterman' by Mans Greback, and 'Buyan' by Yu Type (names referenced only for comparison).
Keywords: headlines, posters, signage, packaging, labels, industrial, condensed, utilitarian, athletic, retro, space saving, high impact, systematic geometry, display clarity, branding voice, blocky, compact, squared, rounded corners, sturdy.
A compact, vertical sans with squared, superellipse-like bowls and consistently rounded corners. Strokes are heavy and even, with minimal modulation and crisp interior counters that stay open in tight proportions. Terminals are mostly flat and rectangular, and curves resolve into faceted, softened angles rather than fully circular arcs, giving the design a structured, machined rhythm. Figures and capitals follow the same condensed, block-built logic, producing a uniform, emphatic texture in lines of text.
Best suited to short to medium-length display text where a compact footprint and high impact are useful—headlines, posters, signage, packaging, and label systems. It can also work for UI badges, navigation headings, and sports/industrial-themed branding where a tight, sturdy voice is desired.
The overall tone is strong and workmanlike, balancing a retro sign-painting and sports-number feel with a modern, engineered cleanliness. Its condensed stance and squared curves read as confident and no-nonsense, suggesting durability and straightforward communication rather than delicacy or warmth.
The design appears intended to deliver maximum presence in a narrow width, using squared, rounded-corner forms to maintain clarity and consistency at display sizes. Its geometry suggests a goal of combining industrial pragmatism with a slightly retro, athletic energy for attention-grabbing typography.
In paragraph settings the font creates a dark, even color with clear vertical cadence, while the rounded-rectangle geometry keeps it from feeling overly harsh. The design’s squared curves and short joins give it a distinctive stencil-adjacent, display-oriented flavor without relying on decorative details.