Sans Superellipse Ikriv 7 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Neil Bold' by Canada Type and '946 Latin' by Roman Type (names referenced only for comparison).
Keywords: headlines, posters, branding, sports, packaging, punchy, industrial, sporty, poster-ready, playful, high impact, modern utility, friendly strength, graphic clarity, display emphasis, blocky, rounded, compact, bulky, geometric.
A heavy, block-built sans with rounded-rectangle curves and broad, even strokes. Corners are softened into smooth superelliptical turns, while counters stay tight and sturdy, producing a dense texture. Terminals are mostly squared off, and curves in letters like C, G, O, and S read as engineered and uniform rather than calligraphic. The lowercase keeps a robust, compact rhythm with short extenders and simple one-storey forms, maintaining the same chunky geometry seen in the caps and numerals.
Best suited for attention-grabbing headlines, posters, and bold brand moments where a compact, muscular voice is needed. It works well for sports and entertainment graphics, packaging callouts, badges, and large UI labels where solidity and quick recognition matter more than delicate detail.
The overall tone is loud and confident, with a friendly edge from the rounded geometry. It feels modern and utilitarian—more about impact and immediacy than refinement—yet the softened corners keep it approachable rather than aggressive.
The design appears intended to deliver maximum impact through simplified, rounded-rect geometry and a tightly packed silhouette. It prioritizes bold presence and consistency across shapes, aiming for a sturdy, contemporary display voice that remains readable at larger sizes.
In text, the strong weight and tight internal spaces create a dark, continuous color that favors short lines and larger sizes. The wide, flat joins and consistent rounding give it a cohesive, stamp-like solidity suited to high-contrast applications.