Sans Normal Dimub 7 is a light, normal width, low contrast, upright, short x-height font.
Keywords: ui, branding, headlines, signage, editorial, clean, modern, friendly, calm, precise, clarity, neutrality, modernity, approachability, rounded, geometric, open, minimal, airy.
A clean, rounded sans with a geometric backbone and softly drawn curves. Strokes are even and crisp, with gently rounded joins and terminals that avoid sharp endings. Counters are generally open and circular, and the overall rhythm feels spacious with straightforward proportions. The lowercase shows compact vertical proportions and simple, single-storey forms where applicable, while the numerals follow the same smooth, monoline construction for a consistent texture in mixed text.
Well-suited to interface labels, product UI, and wayfinding where a clean, friendly sans can remain legible and consistent. It also works effectively for branding and display headlines that benefit from rounded, geometric shapes, and for editorial pull quotes or short text blocks at comfortable sizes.
The tone is modern and approachable, combining a neutral, functional voice with a subtle friendliness from its rounded geometry. It reads as calm and unobtrusive, supporting content without calling much attention to itself.
The design appears intended as a modern, general-purpose sans that prioritizes clarity and consistency, using rounded geometric forms to soften the tone while keeping the structure restrained and systematic.
Round letters like O and Q appear near-circular, reinforcing a geometric theme, while diagonals in forms like V, W, X, and Y stay clean and steady for a tidy overall texture. The sample text shows comfortable spacing and a clear, even color across lines, with a particularly smooth feel in larger sizes.