Sans Normal Kirom 4 is a bold, wide, low contrast, italic, normal x-height font visually similar to 'Branden' by Craft Supply Co and 'Giane Gothic sans', 'Giane Sans', 'Neosande', 'Nova Pro', and 'Osande TXT' by XdCreative (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, sporty, dynamic, confident, modern, techy, impact, motion, modern branding, display clarity, performance feel, oblique, geometric, clean, compact, punchy.
A heavy oblique sans with smooth, rounded construction and uniform stroke weight throughout. Forms lean forward with a consistent slant and a tight, energetic rhythm, while counters stay fairly open for clarity at display sizes. Curves are broadly circular (notably in O/0, C, G, and e), paired with straight, slightly tapered-looking terminals created by angled cuts. Uppercase shapes are compact and sturdy; lowercase is single-storey where expected (a, g) with simple, functional joins and a clean, contemporary silhouette. Numerals follow the same forward-leaning, rounded logic, with clear differentiation in 0–9 and brisk, angled endings.
Best suited to headlines, short statements, and brand marks where its weight and slant can communicate speed and impact. It should perform well in sports and automotive-style identities, promotional graphics, packaging fronts, and bold UI moments like feature banners or section headers. Longer passages may feel visually insistent due to the strong oblique angle and dense overall color.
The overall tone is fast, assertive, and contemporary—suggesting motion and performance. Its forward slant and dense color give it a confident, headline-first voice suited to energetic branding. The geometric smoothness keeps it feeling clean and modern rather than rustic or expressive.
The design appears intended to deliver a modern, high-energy sans voice with a forward-leaning stance and simplified, geometric letterforms. It prioritizes impact, cohesion, and quick recognition, pairing rounded bowls with angled cuts to keep the texture sharp and contemporary.
Diagonal strokes (like in N, V, W, X, and y) read crisp and stable, reinforcing a mechanical, engineered feel. The angled terminals and consistently rounded bowls create a cohesive texture across both uppercase and lowercase, and the punctuation in the sample text appears robust enough to hold up in larger typographic settings.