Sans Normal Redeh 2 is a bold, narrow, low contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, kids, signage, playful, friendly, quirky, casual, retro, approachability, display impact, playfulness, informal branding, rounded, chunky, soft, bouncy, informal.
A compact, heavy sans with rounded corners and softly swelling strokes that keep a consistent, solid color on the page. Forms lean toward simple geometric bowls and open apertures, but with subtly irregular joins and terminals that create a hand-cut, slightly wobbly rhythm. Counters are generous for the weight, and curves are broad and smooth, giving letters a cushioned silhouette. Overall spacing is tight-to-moderate, supporting a dense, poster-like texture without feeling cramped.
Best suited to display applications such as headlines, posters, packaging, and short callouts where its chunky rounded forms can carry personality. It can also work well for signage and playful UI moments when a friendly, informal tone is desired, especially at medium-to-large sizes.
The tone is upbeat and approachable, with a lightly offbeat, handmade character that reads as fun rather than formal. Its rounded massing and gentle unevenness suggest a friendly, humorous voice suited to casual branding and expressive headlines.
The design appears intended to deliver a bold, approachable sans voice with a softened, handmade flavor—prioritizing warmth and visual impact over strict geometric precision. It aims for quick recognition and a cheerful, slightly quirky rhythm in short text and titles.
Capitals and lowercase share a consistent rounded construction, and the numerals echo the same chunky, simplified shapes for a cohesive set. The overall impression is sturdy and legible at display sizes, with personality coming from softened edges and slightly idiosyncratic stroke endings rather than decorative details.