Sans Superellipse Olluf 2 is a bold, narrow, low contrast, upright, normal x-height font visually similar to 'Artegra Sans' by Artegra and 'Brinova' by Digitype Studio (names referenced only for comparison).
Keywords: headlines, posters, signage, packaging, branding, modern, industrial, friendly, confident, utilitarian, impact, clarity, space saving, systematic, rounded corners, compact, sturdy, blocky, softened.
This typeface is a compact, heavy sans with squared-off construction softened by rounded corners. Curves and counters lean toward rounded-rectangle geometry, producing a consistent, engineered rhythm across letters and numerals. Strokes are broadly even with minimal modulation, terminals are clean and blunt, and joins stay controlled rather than calligraphic. The lowercase is straightforward and workmanlike, with single-story forms where expected (notably the “g”), and the figures follow the same sturdy, rounded-rectilinear logic.
It performs best in short, impactful settings such as headlines, posters, packaging callouts, and signage where a compact, bold voice is useful. Its consistent, rounded-rect forms also suit branding systems that want a modern, industrial feel without sharp edges.
The overall tone feels contemporary and practical, with a friendly edge coming from the rounded corners. It reads as confident and no-nonsense—more “tool” than “fashion”—while still avoiding harshness. The texture is dense and steady, giving it a dependable, signage-like presence.
The design appears intended to deliver high-impact readability in a space-efficient width, using rounded-rectangle construction to balance toughness with approachability. It prioritizes uniformity and clarity over expressive stroke variation, aiming for a clean, contemporary voice suitable for functional display typography.
The narrow set width and large, simple counters create a tight, economical footprint that stays legible at display sizes. The round-rect geometry is especially apparent in bowls (B, P, R), the O/Q, and numerals, which helps the design feel unified and systematic.