Sans Normal Dirun 7 is a light, very wide, medium contrast, reverse italic, normal x-height font visually similar to 'Asgard' by Zetafonts (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, editorial, modern, sleek, futuristic, cool, distinctive slant, modern branding, display clarity, stylish minimalism, geometric, rounded, oblique, low contrast, airy.
A smooth, geometric sans with an oblique, left-leaning stance and notably open, extended proportions. Strokes stay clean and low-contrast, with rounded joins and gently tapered terminals that keep the texture light and airy. Curves are built from broad arcs and near-circular bowls, while straight strokes remain crisp; overall spacing feels generous, supporting a wide, flowing rhythm in words and lines.
Best suited to display roles where its wide, oblique silhouette can be appreciated—logos, headlines, posters, packaging, and editorial feature typography. It can also work for short UI or label text where a sleek, modern tone is desired, though the extended width favors larger sizes and ample layout space.
The face reads as contemporary and refined, with a slightly futuristic, aerodynamic tone created by the leftward slant and stretched forms. Its light color and rounded geometry give it a calm, polished presence that feels more design-forward than utilitarian.
The design appears intended to offer a modern geometric sans with a distinctive reverse-oblique personality, combining clean construction with friendly rounded curves. Its proportions and consistent slant suggest a focus on creating motion and a contemporary, premium feel for attention-driving typography.
The oblique angle is consistent across uppercase and lowercase, producing a distinctive reverse-leaning motion that stands out in headlines and branding. Numerals follow the same rounded, open construction, keeping a cohesive, streamlined voice in mixed text.