Sans Superellipse Ogbul 3 is a very bold, narrow, low contrast, upright, normal x-height font visually similar to 'Blooms' by DearType and 'Greater Neue' and 'Greater Neue Condensed' by NicolassFonts (names referenced only for comparison).
Keywords: headlines, posters, packaging, kids, branding, playful, friendly, chunky, retro, whimsical, attention, approachability, retro charm, display impact, informality, soft corners, compact, bouncy, rounded, cartoonish.
A compact, heavy sans with superellipse construction: round forms read as rounded rectangles, with flattened curves and softly squared corners. Strokes are thick and even, producing a solid, poster-like color with minimal modulation. Counters are generous but slightly squarish, and terminals are blunt with a subtly organic, hand-drawn wobble that keeps the geometry from feeling rigid. Lowercase forms are sturdy and simple, with single-story a and g, a narrow, straight i, and a tall, slightly hooked f; numerals follow the same rounded-rect logic and read clearly at display sizes.
Best suited to short, high-impact text such as headlines, posters, logos, packaging, and playful branding where strong silhouettes matter. It also works well for invitations, stickers, social graphics, and kids or entertainment-oriented materials, especially at medium-to-large sizes where its rounded counters and chunky forms stay clear.
The overall tone is cheerful and approachable, with a bouncy rhythm that feels informal and a bit mischievous. Its soft-cornered massing and gently irregular silhouettes suggest a kid-friendly, retro-pop sensibility rather than a corporate or technical voice.
The design appears intended to deliver maximum presence with a soft, friendly edge, using superellipse geometry and subtle irregularity to create a bold display voice that feels approachable rather than strict or industrial.
Spacing appears relatively tight and compact, enhancing the dense, punchy texture in words. The font maintains consistent corner radii and a cohesive rounded-rectangle motif across letters and figures, giving it a strong, recognizable silhouette in headlines.