Sans Normal Mokaf 3 is a very bold, wide, low contrast, upright, tall x-height font.
Keywords: posters, headlines, branding, packaging, signage, playful, retro, friendly, punchy, cartoonish, high impact, friendly tone, retro display, headline clarity, brand punch, chunky, rounded, soft, bubbly, compact counters.
A heavy, rounded sans with blocky geometry and softly curved joins. Strokes are consistently thick with minimal modulation, producing compact internal counters and strong silhouette-driven letterforms. The design leans on circular bowls (notably in O, Q, and numerals) paired with flat terminals and squared-off horizontals, creating a sturdy, poster-ready rhythm. Lowercase proportions are large with short ascenders/descenders, and punctuation/dots appear as prominent, solid circles that reinforce the chunky texture in text.
Best suited to large sizes where its chunky forms and rounded geometry can shine—posters, headlines, logos, packaging, and short, bold statements. It can also work for signage and display UI elements when a friendly, high-impact look is desired, while longer passages may need generous size and spacing for clarity.
The overall tone is upbeat and approachable, with a toy-like, mid-century display feel. Its dense color and rounded forms read as confident and friendly rather than formal, lending a fun, attention-grabbing voice to headlines.
The type appears designed to deliver maximum impact with a soft, inviting character: a bold display sans that stays geometric and clean while avoiding sharpness through rounded shaping and compact counters. The goal reads as energetic readability for advertising-style typography and playful branding.
In running text the tight counters and thick joins create a dark, compact texture, especially in dense words and at smaller sizes. The numerals are bold and highly geometric, matching the letters for consistent impact in price points and labels.