Sans Normal Ohmag 2 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Helotypo' by Logofonts, 'Maison Neue' by Milieu Grotesque, and 'Savior Sans' by Sudtipos (names referenced only for comparison).
Keywords: headlines, branding, posters, signage, ui labels, modern, friendly, confident, clean, pragmatic, clarity, impact, versatility, modern tone, display strength, rounded, geometric, compact, solid, high legibility.
A heavy, geometric sans with broad, even strokes and smoothly rounded bowls. The forms favor simple circular/elliptical construction with minimal modulation, producing a dense, steady color in text. Counters are moderately open for the weight, with compact apertures (notably in letters like “c” and “e”) and a generally squared, sturdy stance. The lowercase shows a two-storey “a” and “g”, short-to-moderate ascenders/descenders, and straightforward terminals; numerals are robust and uniform, with rounded shapes and strong verticals.
This font performs best where strong presence and quick recognition are needed, such as headlines, brand marks, posters, and signage. It also suits UI labels and short interface strings where a sturdy, clean sans can maintain legibility at medium-to-large sizes.
The overall tone is contemporary and approachable, combining friendliness from rounded geometry with a confident, utilitarian solidity. It reads as straightforward and energetic rather than delicate or formal, making it feel suitable for modern, no-nonsense messaging.
The design appears intended as a versatile, contemporary sans that emphasizes clarity and impact through geometric construction and a strong, even stroke. Its restrained detailing suggests a focus on broad usability across branding and display typography while remaining readable in short text.
Spacing appears generous enough to keep shapes from clogging at display sizes, while the strong weight creates a compact, punchy rhythm in longer lines. Letterforms lean toward clarity over personality, with consistent curves and few idiosyncratic details.