Sans Normal Edrej 4 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Ghosta Neue' by Black Studio (names referenced only for comparison).
Keywords: ui text, product branding, editorial, captions, presentations, modern, clean, efficient, technical, neutral, italic emphasis, neutral utility, modern clarity, compact rhythm, slanted, humanist, open, rounded, crisp.
A slanted sans with smooth, rounded curves and largely monolinear strokes. Letterforms are built from simple geometric volumes but retain a slightly humanist rhythm through open apertures and gently modulated joins. The italic angle is consistent across caps, lowercase, and figures, with compact bowls and clean terminals that keep the texture even in paragraphs. Proportions feel balanced rather than condensed or extended, and the numerals follow the same straightforward, unobtrusive construction as the letters.
Works well for interface copy, dashboards, and product materials where a clear sans italic is needed for emphasis without drawing undue attention. It also suits editorial layouts, captions, and presentation typography, providing a consistent, contemporary texture in both short headings and longer passages.
The overall tone is modern and matter-of-fact, with a light sense of motion from the italic slant. It reads as practical and contemporary rather than decorative, suited to clear communication where a subtle forward-leaning energy is desired.
The design appears intended as a versatile italic companion for everyday typography: neutral, legible, and evenly paced, with just enough slant to signal emphasis and forward movement while maintaining a clean, modern voice.
Uppercase forms stay simple and stable, while the lowercase introduces the primary personality through rounded bowls, open counters, and an even, steady spacing that holds together well in running text. The design avoids sharp calligraphic cues, keeping contrast and detailing restrained for a clean, uniform color.