Sans Normal Ulbam 7 is a light, normal width, medium contrast, upright, normal x-height font.
Keywords: ui text, signage, editorial, presentation, branding, clean, modern, neutral, friendly, efficient, clarity, versatility, modernity, legibility, simplicity, open apertures, geometric, monolinear, crisp, rational.
A clean, monolinear sans with geometric construction and smoothly rounded bowls. Strokes are even and tidy, with largely vertical terminals and minimal modulation, giving the letters a crisp, contemporary silhouette. Uppercase forms are straightforward and symmetrical, while lowercase shapes stay compact and readable with open counters; the single‑storey “g” and simple, hooked “j” reinforce the plainspoken tone. Numerals are clear and evenly proportioned, with round forms in 0/8 and more linear construction in 1/4/7.
This face is well suited to UI copy, product screens, and general-purpose typography where a steady, unobtrusive voice is needed. Its clean shapes and open counters also make it a solid choice for wayfinding, short editorial passages, and presentation graphics, and it can support modern brand systems that prioritize simplicity.
The overall tone is neutral and modern, aiming for clarity over personality. It feels practical and approachable—appropriate for interfaces and everyday communication—without drifting into quirky or overly technical territory.
The design appears intended as a versatile, contemporary sans that prioritizes legibility and visual consistency across uppercase, lowercase, and numerals. Its restrained geometry and even stroke behavior suggest a focus on reliable everyday use in both digital and print settings.
Spacing and rhythm read evenly in the text sample, with consistent stroke color and steady alignment across lines. Round letters (C, G, O, Q) show smooth curves, while diagonals (V, W, X, Y) are sharp and well controlled, creating a balanced mix of softness and precision.