Sans Superellipse Rumur 3 is a regular weight, very narrow, high contrast, upright, normal x-height font.
Keywords: headlines, magazines, posters, branding, packaging, editorial, fashion, modern, dramatic, refined, space saving, modernity, impact, refinement, editorial tone, condensed, display, vertical, clean, sleek.
A highly condensed Latin design with strong vertical emphasis and pronounced stroke contrast. Curves are smooth and controlled, with rounded, almost superelliptic bowls in letters like C, O, and e, paired with crisp terminals that stay largely unbracketed and minimal. Counters are tight and compact, and the overall rhythm is tall, narrow, and even, with a consistent baseline and steady sidebearings that keep words looking tightly set. Numerals follow the same tall, compressed proportions, maintaining the same contrast and clean geometry.
Best suited to display use where its condensed proportions and high-contrast structure can work as a graphic element—magazine headlines, fashion/editorial layouts, posters, and brand wordmarks. It can also serve for short subheads or captions where a tight footprint is needed, but its strong contrast and compact counters make it most effective when given space and set at larger sizes.
The overall tone is sleek and editorial, with a fashionable, high-end feel that reads as modern and slightly theatrical. Its narrow silhouettes and sharp contrast create a confident, attention-grabbing voice suited to headlines and branding that want to feel refined rather than casual.
The design appears intended to deliver a contemporary, space-efficient display voice that combines geometric smoothness with dramatic contrast. It aims to provide a polished, premium texture for modern editorial and branding contexts while keeping letterforms disciplined and minimal.
Lowercase forms show a crisp, contemporary construction with compact joins and restrained detailing; the a and g read as single-storey, while letters like r and t stay minimal and straight. Capitals are particularly tall and uniform, giving line settings a strong, architectural texture. In running text, the contrast and compression create a distinctive vertical “stripe” pattern that becomes a defining texture at larger sizes.