Sans Normal Apbev 14 is a regular weight, wide, low contrast, upright, normal x-height font visually similar to 'Acherus Feral' by Horizon Type, 'Krong' by Joelmaker, 'Gogh' by Type Forward, and 'TT Norms Pro' by TypeType (names referenced only for comparison).
Keywords: ui design, branding, signage, editorial, presentations, modern, neutral, clean, friendly, technical, clarity, versatility, contemporary, systematic, geometric, crisp, rounded, open, monoline.
A clean sans with monoline strokes and a largely geometric construction. Curves are smooth and circular, with open apertures and generous counters that keep forms clear at text sizes. Terminals are mostly straight-cut, and joins stay crisp without calligraphic modulation. Proportions feel horizontally generous, and the overall rhythm is even, with simple, highly legible shapes across capitals, lowercase, and numerals.
This style suits interface text, dashboards, and product design where clarity and neutrality are important. It also works well for branding systems, wayfinding, and headlines that need a crisp, contemporary presence without drawing attention away from content.
The tone is modern and matter-of-fact, with a calm, approachable clarity. Its restrained geometry and open shapes read as contemporary and functional rather than expressive or decorative.
The design appears intended as a versatile, general-purpose sans that prioritizes straightforward readability and a contemporary geometric voice. Its consistent stroke treatment and open forms suggest a focus on clarity across both display and text settings.
The numerals follow the same geometric logic as the letters, with round forms that stay stable and readable in running text. Overall spacing appears comfortable and consistent, supporting smooth word shapes and clear differentiation between similar characters.