Sans Normal Iprif 5 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'JollyGood Proper' by Letradora (names referenced only for comparison).
Keywords: posters, packaging, headlines, kids, stickers, playful, chunky, handmade, friendly, cartoon, friendliness, playfulness, handmade feel, bold impact, approachability, soft-edged, blobby, rounded, bouncy, informal.
A heavy, rounded sans with swollen, soft corners and subtly irregular contours that suggest hand-cut or marker-made shapes. Strokes are thick and largely monolinear, with compact counters and short apertures that keep the color dense. Letterforms lean on simple geometric silhouettes, but small variations in edge wobble and interior cutouts create an organic rhythm. Proportions are generally broad, with sturdy verticals and simplified joins that read clearly at display sizes.
Best suited to headlines and short bursts of text where impact and charm matter—posters, playful packaging, labels, stickers, and social graphics. It also works well for children’s materials and casual branding, especially when paired with a simpler text face for longer reading.
The overall tone is upbeat and approachable, with a slightly goofy, cartoon-like personality. Its blobby shapes and imperfect edges feel homemade and tactile, giving text a casual, kid-friendly energy rather than a formal or technical voice.
Likely designed to deliver maximum friendliness and visibility through oversized, rounded forms and a handmade finish. The goal appears to be a bold display voice that feels fun and approachable while staying legible and cohesive across uppercase, lowercase, and numerals.
The bold massing and tight internal spaces can cause counters to close up as sizes drop, so it benefits from generous sizing and spacing. Round letters and numerals maintain a consistent, cohesive texture, and the irregular edges add character without turning into distressed noise.