Sans Other Wuro 7 is a very bold, normal width, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, logos, packaging, game ui, industrial, retro, mechanical, gaming, impact, display, industrial feel, retro tech, blocky, geometric, squared, stencil-like, compact.
A heavy, block-constructed sans with squared outlines, flattened curves, and strongly rectilinear geometry. Corners are mostly hard with occasional small chamfers and notched joins, giving many shapes a cut-out, built-from-slabs feel. Counters are tight and often rectangular, and the lowercase follows the same engineered logic as the caps, producing a sturdy, compact texture. Spacing reads slightly tight in text, with a rhythmic pattern of vertical stems and abrupt terminals that keeps lines dense and high-impact.
Best suited for bold headlines, title treatments, and branding marks where a strong, geometric voice is desired. It can work for short bursts of text in posters, packaging, and on-screen graphics, but the dense, blocky forms are less ideal for extended reading at small sizes.
The tone is assertive and utilitarian, with a retro-machined character that feels at home in industrial, arcade, or sci‑fi contexts. Its angular detailing and cut-in corners add a rugged, fabricated vibe rather than a neutral corporate one.
The design appears intended to deliver maximum visual impact with a constructed, modular look—prioritizing a strong silhouette, compact rhythm, and a distinctive industrial personality for display typography.
Distinctive notches and squared apertures make many glyphs highly stylized, so legibility is strongest at display sizes. The numerals match the same block system, reinforcing a consistent, signage-like voice across alphanumerics.