Serif Normal Pemed 11 is a bold, wide, very high contrast, upright, normal x-height font.
Keywords: headlines, editorial, magazines, fashion, packaging, luxury, dramatic, refined, elegance, impact, editorial tone, modern classic, high-contrast, didone-like, bracketed, hairline, crisp.
A high-contrast serif with thick vertical stems and extremely fine hairlines, producing sharp, luminous counters and a strong black–white rhythm. Serifs are narrow and crisp with subtle bracketing in places, and terminals often resolve into pointed, tapered tips that emphasize the calligraphic stress. Proportions read slightly expanded with generous sidebearings, while widths vary noticeably across the alphabet for a lively, headline-oriented texture. The lowercase shows a compact, sturdy core (notably in n, m, u) contrasted by delicate joins and hairline details; numerals follow the same bold/filigree contrast with elegant curves.
Best suited to large-scale typography such as magazine headlines, fashion and beauty branding, premium packaging, posters, and striking pull quotes. It can also work for short subheads and logotypes where its high-contrast detailing and sharp serifs can be appreciated without crowding.
The overall tone is polished and dramatic, with a fashion/editorial elegance that feels premium and attention-grabbing. Its razor-thin details and sculpted curves convey refinement and a confident, display-first presence rather than a utilitarian voice.
The letterforms appear designed to deliver an elegant, contemporary take on classic high-contrast serifs, prioritizing dramatic impact, refined curves, and a luxurious page color for display and editorial settings.
The design relies on very fine connecting strokes and hairline serifs, which heighten sophistication at larger sizes. Diagonal forms (such as V, W, X) and rounded letters (O, Q, 8, 9) showcase pronounced contrast and crisp transitions, creating a slightly theatrical, poster-ready color on the page.