Print Hidur 2 is a very bold, normal width, medium contrast, upright, normal x-height font.
Keywords: posters, headlines, packaging, kids branding, event flyers, playful, chunky, retro, friendly, handmade, handmade feel, high impact, playful voice, retro flavor, rounded, soft corners, bouncy, bulky, compact.
A heavy, chunky display face with rounded, blunted terminals and irregular, hand-cut contours. Strokes are thick and softly modeled, with subtle nib-like notches and swelling that create a lively, uneven rhythm. Counters are generally small and rounded, and the overall silhouette reads as compact and puffy rather than crisp or geometric. Letterforms keep an upright stance while varying in internal shaping and edge character, reinforcing an informal, crafted look.
Best suited for short, attention-grabbing text such as posters, headlines, logos, packaging callouts, and event flyers. It also fits playful branding contexts—especially where a friendly, handmade texture is desired—while remaining most effective at display sizes rather than long passages.
The tone is warm and exuberant, with a cartoonish, throwback feel that suggests hand-made signage and playful print ephemera. Its boldness and soft, wobbly edges make it feel approachable and fun rather than formal or technical.
The design appears intended to mimic an informal, hand-drawn print style with exaggerated weight and softened edges, prioritizing personality and impact over strict uniformity. It aims to deliver a bold, approachable voice with retro sign-paint and cut-paper energy.
At larger sizes the quirky edge details and uneven stroke modulation become more apparent, adding personality. In dense settings, the small counters and heavy mass can visually close up, so generous tracking and ample leading help maintain clarity.