Sans Normal Pugom 6 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Chamelton' by Alex Khoroshok, 'Grupi Sans' by Dikas Studio, 'Gibstone' by Eko Bimantara, 'Organetto' by Latinotype, 'Trade Gothic Display' by Monotype, and 'Otoiwo Grotesk' by Pepper Type (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, playful, friendly, chunky, retro, bold impact, friendly tone, display clarity, rounded, soft, bouncy, compact, sturdy.
A heavy, rounded sans with soft corners and broadly curved terminals that keep the texture smooth and uniform. Strokes are thick and steady with minimal modulation, producing dense, dark word shapes. Counters are compact—especially in letters like a, e, and s—while joins and shoulders stay blunted and cushioned rather than crisp. The lowercase shows a single-storey a and g, a round i/j dot, and a generally compact, slightly squarish rhythm that reads best at larger sizes.
Best suited for headlines and short blocks of copy where its thick strokes and tight counters can hold together without clogging. It works well for playful branding, packaging, posters, and attention-grabbing signage where a friendly, informal voice is desired.
The overall tone is warm and approachable, with a bouncy, cartoon-adjacent friendliness. Its chunky silhouettes and soft geometry give it a cheerful, retro-leaning personality that feels more expressive than neutral.
The design appears intended to deliver maximum impact with soft, rounded forms—combining strong weight with approachable shapes for bold display typography. It prioritizes clear, simple letterforms and a cheerful rhythm over fine detail.
Capitals are sturdy and simplified, with wide curves on C/G/O and a prominent diagonal leg on R. Numerals are similarly bulbous and bold, designed to match the letters’ weight and softness for cohesive display setting.