Sans Superellipse Ogbol 7 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Muller' and 'Muller Next' by Fontfabric, 'Darwin Pro' and 'Darwin Rounded' by Los Andes, 'Obvia Narrow' by Typefolio, and 'Anteb' by Typesketchbook (names referenced only for comparison).
Keywords: headlines, posters, packaging, branding, signage, friendly, punchy, playful, confident, retro, impact, approachability, clarity, modern retro, rounded, blocky, soft corners, compact, heavy.
A heavy, rounded sans with a superellipse construction: strokes feel broadly uniform and corners are consistently softened into squarish curves rather than true circles. Proportions are compact with sturdy verticals and wide bowls, producing dense, solid word shapes. Terminals are mostly blunt and rounded, with occasional subtle angularity on diagonals (notably in letters like K, V, W, and X) that keeps the rhythm crisp. Lowercase forms are simple and robust with a single-storey a, a compact e with a horizontal bar, and a prominent, full-bodied g that reads clearly at display sizes.
Best suited to display typography where weight and rounded geometry can do the work: headlines, posters, storefront or wayfinding signage, packaging, and brand marks that need a friendly but assertive voice. It can also serve short UI labels or callouts when a bold, approachable tone is desired.
The overall tone is approachable and energetic, pairing soft geometry with a bold, no-nonsense presence. It suggests a contemporary-retro friendliness—cheerful and durable rather than delicate—making text feel upbeat and emphatic.
The design appears intended to deliver maximum impact with a soft-edged, geometric personality—combining sturdy, high-ink shapes with rounded-rectangle forms for a modern, approachable display sans.
The numerals match the chunky, rounded construction and hold up well in large settings, with clear silhouettes and minimal interior detail. Overall spacing appears generous enough for display use, while the compact counters and thick joins favor impact over airiness.